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Plataforma de aplicaciones Aruba Meridian
La Aruba Meridian App Platform es una plataforma de software de aplicación móvil de Aruba, una empresa de Hewlett Packard Enterprise, que permite a los establecimientos empresariales de atención al público (como tiendas, hoteles, aeropuertos, hospitales y centros de congresos) crear o mejorar aplicaciones móviles para captar a los visitantes en sus dispositivos móviles. Los establecimientos pueden aprovechar Meridian para ofrecer información relevante sobre la ubicación, como asignación en interiores, orientación paso a paso, contenido específico del centro y notificaciones basadas en proximidad para los usuarios de aplicaciones móviles durante sus visitas.
QuickSpecs
QuickSpecs
QuickSpecs (PDF)
QuickSpecs (HTML)
Principales características
Gestión de contenidos basada en la nube
Meridian Editor basado en la nube de la plataforma Meridian App de Aruba es un sistema de gestión de contenidos (CMS) de software como servicio (SaaS) que permite que las ubicaciones construyan y gestionan todos sus componentes Meridian a través de una sencilla e intuitiva interfaz web.
Meridian Editor es muy visual gracias a la interfaz de usuario intuitiva. No es necesario asignar recursos técnicos a crear y gestionar el contenido de las aplicaciones móviles y no hay necesidad de contratar a un diseñador profesional de experiencias de usuario/interfaces de usuario para crear diseños y flujos de aplicación visuales.
Kits de desarrollo de software Meridian
Los SDK de la plataforma Meridian App de Aruba permiten que las características Meridian se integren en las apps móviles existentes. Esto es ideal para locales que ya han invertido en una aplicación móvil pero desean insertar en ella características de asignación, guiado y/o notificaciones push basadas en la proximidad habilitadas por Meridian.
El contexto de ubicación mejora la experiencia de cartografía y asignación por que muestra un punto azul brillante que indica la ubicación de un usuario de la aplicación móvil en un mapa. También les permite buscar direcciones desde su ubicación actual sin necesidad de introducir un punto de partida.
Análisis de aplicaciones para unas operaciones en ubicaciones más inteligentes
La plataforma Meridian App de Aruba ofrece una función de entrega de informes que permite que las ubicaciones vean cómo los usuarios móviles interaccionan en sus apps. Gracias a esta información, las ubicaciones pueden tomar decisiones más informadas acerca del tipo de contenidos que sus invitados prefieren y a los que responden.
Análisis básico de aplicaciones en torno a vistas de página, visitas, el uso de las aplicaciones y actividad sobre la base de un rango personalizado de fechas.
Visibilidad de búsquedas populares, rutas de guiado y secciones de consulta común de la aplicación.
Asignación y cartografía con autoguiado
La plataforma Meridian App de Aruba ofrece una manera sencilla y elegante de incorporar un mapa de hábitos de ubicación a una aplicación móvil, además de indicaciones hacia los puntos de interés.
La asignación y cartografía con autoguiado Meridian proporcionan a los usuarios de aplicaciones móviles una forma sencilla de buscar puntos de interés y acceder a direcciones por turnos, tanto si están en interiores como en exteriores.
La plataforma Meridian también utiliza contexto de ubicación para permitir que las ubicaciones capten a sus visitantes con mensajes de notificación push basados en donde se encuentran en una propiedad, de una manera que respete su privacidad y preferencias.
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